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Explore our success stories – real projects with real impact. See how we’ve helped brands grow with strategy, innovation, and execution
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Awesome Aminos

Awesome Aminos

  • CPG / Consumer Brands
Awesome Aminos partnered with Happy Wellness Group to support pre-seed fundraising and strategic positioning for its Essential Amino Acid gummy brand, shaping an investor story around convenience, rising functional wellness demand, and a more modern approach to supplementation.
Case Study Before | Case Study After
Sun Theory

Sun Theory

  • Cannabis / Alternative Wellness
Sun Theory is a leading plant-based wellness and cannabis holding group, launching SPV IV—an asset-backed portfolio of five brands and dispensaries, including an Arnold Palmer licensing deal—targeting 58.8% net IRR and ~$100M revenue by 2025, with multiple EBITDA-positive assets and $45M already committed toward a $60M raise.

Smooth Commerce

  • Technology / Software
Smooth Commerce is a disruptive force in restaurant technology, helping businesses drive sales and elevate guest experience through a fully customizable, white-label SaaS platform that powers branded mobile apps, online ordering, and loyalty for restaurant groups across North America.
Case Study Before | Case Study After

Wellzyperks / Clean Plates

  • Technology / Software
WellzyPerks (a subsidiary of Clean Plates, a leading digital wellness publication) engaged with Happy Wellness to drive customer acquisition and growth strategy, focusing in particular on B2B partnerships, sales, and D2C product improvements.
Case Study Before | Case Study After