Recent enterprise wins, including a transformational contract with a major U.S. client, have launched a new corporate ordering vertical and positioned the business for meaningful revenue acceleration. Continued product innovation, including AI-driven capabilities and expanded API integrations with a major US-based delivery platform with over 350K restaurant locations, is strengthening a durable and defensible technology moat. Long-standing enterprise clients and strategic partnerships further reinforce market credibility and trust across North America.

Happy Wellness Group has supported Smooth Commerce as a platform partner, helping the company engage relationships across our founder and investor community. In its most recent financing activity, Smooth Commerce closed $2 million of new capital led by Capital Midwest and is currently raising an additional $1 million as part of a Series A bridge at an $18 million pre-money valuation.

More than $1 million of capital commitments originated from investors connected through the Happy Wellness Group ecosystem, with investments completed directly between investors and the issuer. Happy Wellness Group looks forward to continuing its platform support as Smooth Commerce executes on its next phase of growth.

Disclaimer: Happy Wellness Group is not a broker-dealer and does not solicit or execute securities transactions. Any investments referenced were made independently by investors directly with the issuer or through registered intermediaries.

The post Smooth Commerce Advances Growth With Network-Driven Investor Participation appeared first on Happy Wellness.

Elixir operates two flagship product lines: Botanika, a nicotine-alternative personal diffuser, and Epothecary, a functional supplement line designed for fast-acting delivery. The company has surpassed 150,000 units sold, achieved a 33% reorder rate within 30 days, and secured placement in more than 300 retail locations nationwide. Expansion into convenience, specialty wellness chains, and select big-box distribution is underway.

Happy Wellness Group has supported Elixir as a strategic advisory and ecosystem partner, helping the company engage relationships across its curated, wellness-focused founder and investor community.

In the company’s most recent financing activity, investor participation included capital commitments from relationships connected through the HWG ecosystem, with investments completed directly between investors and the issuer.

HWG remains committed to providing advisory and platform support as Elixir scales retail distribution and national brand awareness.

Disclaimer:
HWG is not a broker-dealer and does not solicit or execute securities transactions. Any investments referenced were made independently by investors directly with the issuer or through registered intermediaries.

The post Elixir Accelerates D2C & Retail Expansion with HWG Ecosystem Investor Participation appeared first on Happy Wellness.

With world-class hospitality design, tech-enabled booking, and a high-margin, low-footprint operating model, SAINT represents a luxury wellness amenity with strong unit economics and expansion potential.

Happy Wellness Group has supported SAINT as an advisory and ecosystem partner, helping facilitate strategic relationship engagement across its curated, wellness-focused founder and investor community.

Investor participation in the round was driven in part by relationships within the broader HWG ecosystem, with investments executed directly between investors and the issuer.

HWG remains committed to providing advisory and platform support as Elixir scales retail distribution and national brand awareness.

Disclaimer:
HWG is not a broker-dealer and does not solicit or execute securities transactions. Any investments referenced were made independently by investors directly with the issuer or through registered intermediaries.

The post SAINT Secures Pre-Seed Lead for Private Contrast Therapy Concept appeared first on Happy Wellness.

Designed to deliver functional strength, confidence, and community in a single training environment, The Pack operates at the intersection of boutique fitness, combat training, and personal empowerment—resonating with today’s performance-focused wellness consumer.

Happy Wellness Group has supported The Pack as a strategic advisory and ecosystem partner, facilitating introductions and relationship engagement across its curated, wellness-focused founder and investor community.

In the company’s recent financing activity, investor participation included relationships connected through the HWG ecosystem, with investments completed directly between investors and the issuer. The capital supports expansion, programming development, and operational scale.

HWG remains committed to providing advisory and platform support as Elixir scales retail distribution and national brand awareness.

Disclaimer:
HWG is not a broker-dealer and does not solicit or execute securities transactions. Any investments referenced were made independently by investors directly with the issuer or through registered intermediaries.

The post The Pack, from the co-founder of Rumble Boxing, secures investment for growth appeared first on Happy Wellness.

Now sold in 300+ retail locations, including major grocery and airport accounts, Scott’s has demonstrated exceptional product-market fit with strong repeat rates and growing online loyalty.

At Happy Wellness Group, we’re proud to support Scott’s Protein Balls, a brand that’s redefining clean snacking and driving impact through innovation and heart

Raise Details: $1.5M raise at $5M valuation cap.

The post Client Fundraising Announcement: Scott’s Protein Balls appeared first on Happy Wellness.

Currently distributed across Florida through Paradise Craft Distributors, Something Southern is expanding rapidly with early interest from major retailers such as ABC Liquor, Total Wine, and Miller’s Ale House (Roark Capital). With plans to reach 200–250 accounts by year-end and expand regionally across the Southeast in 2026, the brand is well-positioned to become a national name in premium whiskey.

At Happy Wellness Group, we’re proud to support Something Southern Spirits, a team and brand that embody connection, craftsmanship, and the modern Southern spirit.

Raise Details: $2.2M SAFE at $7.5M valuation cap, 20% discount

The post Client Fundraising Announcement: Something Southern Spirits appeared first on Happy Wellness.

The post Client Fundraising Announcement: Fun Guy appeared first on Happy Wellness.

Client Announcement: Happy Wellness is supporting Saint on their Pre-Seed round!

Saint is transforming relaxation and wellness with its innovative private multi-unit “pod” model offering users their own secluded oasis coming to New York spring 2025.

At Happy Wellness, our mission is to champion brands that elevate health and wellness for everyone. Saint Sauna’s vision to make premium sauna experiences more accessible aligns perfectly with our values, and we’re thrilled to be part of their journey toward growth and success.

Are you an investor interested in learning more? Reach out to us, and we’ll be happy to share additional details.

Update: January 27th, 2025

Happy Wellness Group is excited to announce that we have successfully secured a lead investor and have raised the 300K needed for our client. We have left 100K available and will be closing the round imminently.

The post Client Fundraising Update: Saint appeared first on Happy Wellness.

The post Client Fundraising Announcement: Sensate appeared first on Happy Wellness.

At Happy Wellness, we pride ourselves on being the advisor wellness brands need to thrive. During our engagement with Fun Guy, a wellness business offering mood-enhancing fruit chews and chocolate, we were able to help them attain a major milestone in their journey: gaining acceptance into TikTok Shop.

The Challenge:
Initially, Fun Guy’s application to TikTok Shop was denied, creating a significant hurdle for their e-commerce strategy. TikTok Shop represents a powerful platform to connect with their target audience and expand their digital footprint, so this setback was a critical challenge.

The Solution:
Happy Wellness leveraged its strategic partnership with TikTok Shop to provide guidance, refine Fun Guy’s approach, and ensure their business story aligned with TikTok Shop’s expectations. Our team facilitated a resubmission, combining tailored advice with a direct appeal through our network.

The Outcome:
In just a short time, Fun Guy’s TikTok Shop application was approved, unlocking new growth opportunities and allowing them to bring their products to life on one of the most engaging e-commerce platforms.

Check out Fun Guy’s TikTok profile to see how they’re utilizing TikTok Shop to build their brand and connect with their community!

The post Fun Guy’s Journey to TikTok Shop: A Happy Wellness Success Story appeared first on Happy Wellness.