Demo Day II

New York City

Tech Week | June 4th, 2026

Featured Brands

Windy City Mushroom

THE MOMENT THAT DEFINES WELLNESS

Demo Day II was the most concentrated gathering of wellness capital ever assembled in a single room.

With over $10+ billion in active, deployable AUM

Demo Day II was more than a pitch event, it was a powerful signal for the future of wellness.

Held at the Gerald Lynch Theater at John Jay College in Midtown Manhattan, the event brought together 600+ curated investors, C-suite executives, operators, founders, and category leaders for a high-impact showcase of emerging wellness brands.

From the stage to the conversations in the room, Demo Day II highlighted the companies, ideas, and connections shaping what comes next for the wellness economy.

“When you put the right people in the room, magic can happen.”

Investor Panel

Adam Lebovitz
Principal, BAM Ventures

Zoe Jakubowich
Investments, VHS Ventures

Brandon Kaplan
Founder, Maxwell Holding

Demo Day II Results

Company Overall Score Audience Score Judges Score
Hibiscus Health 8.45 7.6 9.3
Windy City 7.75 7.8 7.7
Smooth Commerce 7.3 6.6 8.0
Scott's Protein Balls 7.15 7.6 6.7
Elixir 6.8 6.3 7.3
Cellana 6.7 6.1 7.3
Culturi 6.5 5.3 7.7
FoodSocial 6.2 6.1 6.3
Auric 5.8 5.9 5.7
The Gerald W. Lynch Theater at John Jay College

The Gerald W. Lynch Theater 
at John Jay College

524 West 59th Street (between 10th 
& 11th Avenues), New York, NY

The Gerald W. Lynch Theater at John Jay College

John Jay College of Criminal Justice of The City University of New York, an international leader in educating for justice, offers a rich liberal arts and professional studies curriculum to upwards of 15,000 undergraduate and graduate students from more than 135 nations. In teaching, scholarship and research, the College approaches justice as an applied art and science in service to society and as an ongoing conversation about fundamental human desires for fairness, equality and the rule of law. For more information, visit www.jjay.cuny.edu.

Since opening its doors in 1988, the Gerald W. Lynch Theater has been an invaluable cultural resource. The Theater is a member of CUNY Stages, a consortium of 16 performing arts centers located on CUNY campuses across New York City and the CUNY Dance Initiative.
The Theater is home to the Lincoln Center’s Mostly Mozart Festival & White Light Festival, as well as the New Yorker Festival, Mannes Opera, the World Science Festival, and the revival of Mummenschanz. The Theater has hosted live and recorded events including David Letterman’s My Next Guest Needs No Introduction, Inside the Actor’s Studio, Carnegie Hall Neighborhood Concerts, Comedy Central Presents one-hour specials, the American Justice Summit, the NYC Mayoral Democratic Debates, and the launch of Jay-Z’s REFORM initiative. The Theater is home to premiere galas, conferences, international competitions, and graduations. For rental information, and a schedule of events, please visit www.GeraldWLynchTheater.com.

Our Co-Hosts

Seed Stage Sponsors

In-Kind Sponsors